Adding a Placemark

There's much more to Google Earth placemarks than placing a pin on the map. There a number of options available, and ways to add content, pictures, links, and videos. Moreover, with a collection of placemarks, you can create a tour. 

The basics:

Play with your angle, direction, and height to find just the right view of your location.

Play with the text colours, transparency, and the placemark's icon.